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Hi, I’m Job

I’m a Belgian, living in Cape Town. As CXO for WooCommerce, I help people successfully sell online.

On my personal website, I mostly write about leadership and tech. I also share some of my photography.

Photography

I began shooting on a Canon 550D in 2010. Over the years I’ve tried a bit of everything, but with my Canon RP and a 28mm lens, I keep gravitating toward travel and street — the stories that pull me in. These are my latest photo journals.

Blog

  • latest post

    1–2 minutes

    42 before 42

    When I started running in 2020, I started with a 2k. It was rough. Two years later, I did my first half marathon, and already back then I was toying with the idea of once doing a marathon. Just once, just to have done it. I like number alignments, so the idea of doing 42km…

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  • 1–2 minutes

    Tackling commerce emails

    Jon and I are enhancing the understanding of transactional emails in WooCommerce. Two of our logged-related pull requests have been merged for WooCommerce 10.9, enabling merchants to see logs…

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  • 1–2 minutes

    Applying coaching lessons

    Using AI has transformed my coaching experience, making discussions more impactful and actionable. With the help of Claude, I can prepare for and debrief meetings effectively, allowing me to…

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  • 2–3 minutes

    Wacom tablet not responding

    My Wacom Intuos M keeps glitching when I unplug it or when my laptop sleeps. I found a workaround by force-quitting Wacom processes. However, I finally used Claude to…

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  • 2–3 minutes

    Chat to your mom, and to us

    At Automattic, we prioritise respectful, customer-centred support, blending AI with human interactions. Unlike Zendesk’s approach, we aim to enhance, not eliminate, human connection. Our AI assistant, Odie, in some…

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